REVIEW - Max Factor 'Skin Luminizer' Foundation

100 years ago Max Factor released 'Greasepaint' (what a charming product name) to help screen sirens achieve that classic look of Hollywood glamour - this was arguably the start of foundation as we know it today. In those 100 years, Max Factor have come a long way - these days working closely with designers for runway shows and reinterpreting trends into make-up we can use day to day at home. Enter their latest foundation, the 'Skin Luminizer'.
'Skin Luminizer' is aimed at those looking to achieve the ever classic 'subtle glow' to their skin - natural looking, fresh and clean. The swirl throughout the foundation contains pearl pigment which acts to brighten the skintone and reflect light, creating a luminous look to the skin. 
I found the coverage to be medium, covering flaws and discoloration with ease. It has a heavier coverage than Bourjois 'Healthy Mix', but lighter than Revlon 'Colourstay', a happy medium. The formula itself is easy to blend and sets to a smudge proof finish within minutes - however, it washes away extremely easily with just water, so it definitely isn't be best suited to oily skin.

The 'pearly pigments' actually seem to be very fine shimmer, verging on glitter, which can only be seen once the foundation has dried down. It's subtle enough not to have a disco ball effect, being finer than the glitz in Revlon 'Photoready', however I do think this makes it better suited to younger skin.

I can't comment on wear time/ comfort of wear unfortunately as the shade I received ('Natural') is very pink toned and therefore unsuitable for my skin colour.

Overall a nice day to day foundation for those of you with dry/ dry-normal/ normal skin who desire a medium coverage and radiant look. I'd advise you don't powder over the top for the maximum glowy effect!

Available from September in six shades, RRP £11.99, 30ml of product.
PR sample. All words and opinions are 100% my own and 100% honest - as always!

Bloglovin | Facebook | Twitter


  1. This looks great, I love a good glowy foundation!
    Summer x

  2. I was almost ready to pay for this foundation when the nice lady at the counter informed me that because I have a lot of moisture on my face - a polite way of saying I'm very oily - the foundation would 'simple slip away' ( her exact words). She then suggested the Colour Adapt foundation which is also from Max Factor and that's amazing and slightly cheaper.
    I've written about my favourite Max Factor products from over the years to mark their century. I'd appreciate it if you could check it out. xxx #LovelyPostBTW

  3. There is free sample of this


Powered by Blogger.